The Frontstretch: Beyond The Cockpit : Bill Elliott On NASCAR's Future And His Present Challenges by Mike Neff -- Thursday October 23, 2008

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At 53, the NASCAR legend most know simply as “Awesome Bill” is getting ready to call it a career … sort of. While Bill Elliott told our Mike Neff he’d retire at the end of the season, he claimed just days later he might return for a race or two in ’09 if the Wood Brothers ask him to come back. But if this IS the final month, he’ll leave a stat line worthy of a Hall of Fame nomination on the first ballot: 44 Wins, 55 Poles, and 320 career Top 10s in 720 starts to date. Add in the 1988 Cup championship and the 1985 Winston Million — one of two drivers ever to receive that prestigious award — and it’s clear the Dawsonville, GA native will be remembered as one of the best men ever to slip behind the wheel of a stock car.

At one time, Elliott was so well liked he won NASCAR’s Most Popular Driver Award a record sixteen times; the honor will actually be named after him when he finally hangs it up for good. But in the past five years, he’s fallen under the radar screen, scaling back and going part-time in rides that haven’t been as competitive as he would have liked. Elliott’s best run this season came Sunday at Martinsville, placing 16th in the No. 21 Wood Brothers Ford, and his last Top 10 was at Indianapolis way back in the summer of 2004.

Prior to the TUMS QuikPak 500, Mike Neff of The Frontstretch sat down (technically stood in the hauler) with Elliott to discuss the challenges of driving for a single car team, his past success, and what the future holds following his retirement.

Mike Neff: You recently announced that you are retiring. Is it really going to be for good this time?

Bill Elliott: I never said I was quitting last time. But this time, I think I’m pretty much done. I might be like Brett Favre, Mark Martin, or Terry Labonte, though…

Mike Neff: Once you’re done with driving, will you stay involved in the sport, either consulting or maybe even helping out Brian France with things that might help NASCAR as a whole?

Bill Elliott will run the final four races of the season for the Wood Brothers. Beyond that … who knows?

Bill Elliott: I wouldn’t touch that with a 10 foot pole. I’m planning on trying to help [son] Chase with his career. I might do some other forms of racing, maybe run some more dirt. I’ll tell you the truth, the problem right now is there is absolutely no money available out there. We’ve been trying to do a driver development deal for him, and every door you try and open is slammed in your face. And the bad thing is, you go to a race track and 30 years ago, they were paying $800 to win, maybe $1,000. They’re still paying that today. Maybe if you get lucky, you can get $1,200.

But I’ve enjoyed it. I’ve had a great career. I’ve had good times and I’ve had bad times.

Mike Neff: You’ve already kind of answered it, but are you going to keep racing dirt?

Bill Elliott: I’d like to, if I can get a little bit of funding. It’s just so expensive. Every aspect of racing has just gotten so expensive.

Mike Neff: You were voted Most Popular Driver 10 times in a row. How much did that mean to you?

Bill Elliott: I had a great fan following. You go to a race and have a bad day and you meet someone who tells you they’re still a fan no matter how you run. That says a lot. Regardless of who you are in this garage area, you cannot stay on top your entire career. That’s evolution; that’s just a part of life. It’s easy to be a fair weather fan. You jump on the hot guy; but as soon as times get tough, you drop him for the next guy. But I was blessed with fans who stuck with me through my entire career.

Mike Neff: You’ve been at this for 33 years. Is there a specific memory that stands out from all of the rest?

Bill Elliott: You can’t really single out one thing. There are some special moments. My first win, my first Daytona 500, my win at Darlington for the Million. You look back at all of the things that happened, the good and the bad, and it’s all just great memories. It was a wild ride.

The thing that I am the most proud of, though, is that we didn’t go to Joe Gibbs and buy our way in. We didn’t go to Junior Johnson and buy our way in. We did it with our guys, in our shop in Dawsonville, GA. Can you tell me the last time a team from outside of the state of North Carolina won a championship? I can’t think of one. That’s the thing I don’t think people make enough of a point about. I’m giving credit to the guys who worked their guts out to bring that championship to us. I think that is the most understated fact about our career.

Mike Neff: Do you have any regrets? Is there anything you wish you’d have done different, or anything you wanted to do that you didn’t get to do?

Bill Elliott: I don’t have any regrets at all.

Mike Neff: If you hadn’t been a race car driver, what would you have done?

Bill Elliott: I’d have been a heck of a ditch digger. I worked for my dad in the building supply industry. I worked for my brother. And we had a Ford dealership.

Mike Neff: You’ve seen a lot of changes in this sport. What changes did you like the most, and which change did you like the least?

Bill Elliott: I think the most important change we’ve had has been the safety aspect. The sad thing is it took Dale Earnhardt’s death to really get that rolling. But I will say this; NASCAR has stepped up to the plate on that. The things they have implemented at the tracks, and everyone has pulled together on — I think that is the biggest thing I’ve seen over the years.

The negative thing, I would say, is they’re driving the little guy out of the sport. When I was doing my deal in the early ’90s there, we started out and the owner / driver was a viable entity. By the end of the ’90s, it wasn’t a viable option. So when that rumor spread through the garage, you might as well stick a cross in ya because you’re done. You can’t get funding for a one car team, you’re done. If you’re a single car team, you just can’t compete. You look at Hendrick or Roush or Gibbs or Childress. You look at the win column this year, and they all come from those kind of teams. A lot of things are perception. We have this perception that everything is the way it should be. It gets away from that, and you suffer for it.

I guess the thing that I don’t like is the people it has run out of the business. Bud Moore and Junior Johnson, guys who sacrificed a lot to be in the business. Granted, they made some money, but they made NASCAR a lot more money. They’ve talked about franchising and all that, but it’s never going to happen.

I’ll tell you what, you can take a group of guys and run with these teams for awhile, but they’re going to swallow you up. You can make a change that helps, but they’re going to be six changes ahead of you. You may have a day in the sun and shine once or twice, but year in and year out, they’re going to kick your butt. They’ve got the army. Its like that movie with the 300 Spartans. You can do it for awhile — you can fight them — but you ain’t going to fight them forever. Those other teams have the manpower. You’re going to kill your people. You can keep up for awhile, but you’re going to kill your people.

Mike Neff: Last question. The rumor is going around that since you’re calling it quits, Ray Evernham would like to make good on his statement from 2003 that he’d put you in the No. 9 car for your last race. Do you think you two can get together and make that happen?

Bill Elliott: That’s the first I’ve heard of that. From what I’ve heard about Ray and Gillett, that ain’t going to happen, though.

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10/23/2008 08:40 AM

Bill is one of the greatest drivers of all time and probably the most sincere man to ever drive. He is truly a man, and I wish him the best no matter what he does.

10/23/2008 09:37 AM

Bill is a true gentleman and racer. I have missed him and would have loved to have seen him run one more season instead of turning his car over to Kasey Kahne. When Bill quit running full time, I began to quit watching full time because it was clear that NASCAR was on the down turn. Now I don’t even bat an eye on Sunday afternoon if I scan past a NASCAR race. In fact this is the first time I’ve looked at The Frontretch in several days. From what I read, NASCAR is about to start a nose dive with the manufacturers and money becoming scarce. Bill’s comments reflect the money issues.

10/23/2008 09:46 AM

I appreciate history, probably more than most current fans. Having followed the sport since the early 70’s I’ve had a chance to have seen most of the modern era drivers, that are just names to the newer fans. That having been said, I have a strong plea for NA$CAR. PLEASE do away with the PCP! Let Hall Of Fame drivers like Bill, & Terry, go into a well deserved retirement. Instead of being tempted back because some desperate owner needs a free ride, on his Championship earned with another owner. Don’t get me wrong, both the above mentioned drivers are doing a good journeyman like job in the inferior cars they are driving. But they were NOT journeymen, nor should they be remembered that way. Jaws shamelessly rode this to milk $$ from the sport. Long after he should have gone into retirement. Tarnishing his reputation in the process. Another byproduct of the PCP, coupled with the top 35 rule. Allows owners to circumvent the process, ala, Penske this season with the 2, & 77. Many fans don’t remember when the full Cup field was 42. This was expanded to 43, only if a pcp was used. Then they just said “what the hell” allowing a 43rd car if the pcp was not used. It’s really nice to see Rusty, & DJ staying away from this temptation. It would not surprise me to see Rusty be coaxed back in a certain situation. After all, he has to pay for all those cars that Stephan is wadding up.

the old 3rd sacker
10/23/2008 03:47 PM

The Intimidator, Awsome Bill, Texas Terry, The King, the Polish Victory Lap and now? Not so much.
I’m with Ed, the spark and flame has been replaced with the snotty nnose crowd. Too bad.


Contact Mike Neff

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Want to find out more about Mike Neff? Maybe see all the articles he's written here at the Frontstetch? Check out his article archive and bio page then!