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CARS Adopts Charlotte Name for 2013 Show and Beyond

Thursday February 28, 2013


Officials from the Carolina Auto Racing Show (CARS) are excited to announce a new name will adorn the popular industry trade show commonly known as CARS. The show will now be known as Charlotte’s Auto Racing Show (CARS), as they will be moving to the Charlotte Convention Center December 5-7, 2013.

The Charlotte Convention Center will be the new home for the show put on ‘By Racers, For Racers.’ The 280,000 square foot convention center located in downtown Charlotte will provide a permanent home for the event, which has gained tremendous popularity in just two short years.

“We are very excited about the opportunity of brining a true industry show to Charlotte, North Carolina,” said CARS Clint Elkins. “Charlotte is the motorsports capital of the world and we are blessed to be partnering with such an established venue, such as the Charlotte Convention Center. We have reached out to some industry representatives about our move to Charlotte and the feedback has been phenomenal,” added Elkins. “CARS is more than a trade show, it’s an event and with all that Charlotte has to offer this will certainly be a staple in the industry for years to come.”

The Hickory Metro Convention Center in Hickory, NC has been the site of the first two CARS events. CARS has rapidly grown to fill the 84,000 convention center to capacity so when show officials began to look at other cities, Charlotte was the natural fit.

“With a heritage that runs more than 80 years deep and an economic impact that generates over $5 billion annually, we know what an integral industry motorsports is to the Charlotte region,” said Charlotte Mayor Anthony Foxx who spoke at the press conference held at the NASAR Hall of Fame on Wednesday afternoon.

Early projections show as much as a 12 million dollar economic impact to the city of Charlotte in the first year. CARS has been attended by close to 10,000 people over the last two years from 31 states.

“This will further strengthen the Charlotte area’s claim as the real center of racing,” said famed racing promoter and Humpy Wheeler. “By bringing an already established show to Charlotte we think the financial numbers can double as we expect an economic impact to be over 50 million dollars in the next decade,” said Wheeler.

The Charlotte Convention Center also houses a 35,000 square foot ball room and is connect via a an over-street walkway to the NASCAR Hall of Fame. The famed crown ball room is part of the Hall of Fame and features a 40,00 square foot banquet room.

“We’re excited to see such an important piece of business make the move to Charlotte. CARS will have a fitting home since our region is packed with an incredible motorsports heritage and assets like the NASCAR Hall of Fame, Charlotte Motor Speedway and a majority of NASCAR racing teams that illustrate the industry’s impact here,” says NASCAR Hall of Fame Director of Sales Lauri Eberhart.

The CARS staff is made up from a diverse form of motorsports representatives, with decades of racing experience. Many more announcements will be made in the coming weeks concerning details for the 3rd Annual event December 5-7, 2013.

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This report was provided by an outside PR source and posted by Mike Neff.


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