The Frontstretch: Is NASCAR Ready For The Fire And Flesh That Danica Would Bring? by Tommy Thompson -- Thursday September 10, 2009

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Is NASCAR Ready For The Fire And Flesh That Danica Would Bring?

Thompson In Turn 5 · Tommy Thompson · Thursday September 10, 2009

 

If the rumors are to be believed, and there is no reason to believe that they should not, Danica Patrick, the darling of the IndyCar Series, is ready to test the waters in NASCAR. The questions that remain at this point are simply when, where, and with whom the only female in history to win an IndyCar event will land for her apprenticeship in stock car racing.

But there’s a second, more pertinent question, as well that no one is talking about: Is NASCAR itself ready for “Danica-mania?”

What does seem fairly clear is that Danica is not ready to chuck her day job as an IndyCar driver quite yet, pursuing a new career in NASCAR slowly with possible starts in ARCA, the Camping World Truck Series, and later the Nationwide Series before considering the gigantic jump to Sprint Cup. Armed with sponsorship, Patrick should be able have no problems finding owners within any of those divisions, and it is being reported that Kevin Harvick, Inc. is willing and able to integrate her into its successful Truck Series program. The Dale Earnhardt / Rick Hendrick partnership of JR Motorsports no doubt would also be willing to accommodate the IndyCar Series’ most recognizable driver should she be in need of a Nationwide Series seat.

Of course, Patrick coming to NASCAR-talk is nothing new, and has been an experiment that I have wholeheartedly endorsed and invited. Patrick has absolutely nothing to lose in attempting a move to the nation’s most popular and profitable motorsports series — and she knows it. Should the 28-year-old fail, she will still have her open-wheel career as long as she can be semi-competitive and remain a fan draw. However, should this woman succeed and become a viable competitor at the Sprint Cup level, any fame and fortune Patrick has made up to now will pale in comparison to what she would gain in NASCAR.

Two-time Sprint Cup Champion, Tony Stewart, who seems to be the go-to-guy for information concerning Danica’s move to NASCAR, believes that her motives are deeper than just financial. Said Stewart, who is the only credible source confirming that Danica is, in fact, working towards a career in NASCAR: “She’s looked me straight in the eye and said, ‘Hey, this is what I want to do. It looks like fun. It looks like a lot of work, but it looks like fun. She doesn’t have some misguided idea that it’s going to be easy doing it. She wants to do it the right way. She has the intention of doing everything right.”

OK, maybe a race schedule about twice as long and wheeling race cars about twice as large looks like fun to Patrick, but don’t for one minute believe that this woman doesn’t understand the move could also further fatten her checking account!
In a Frontstretch Turn 5 article published in mid-June, NASCAR: A Tough Decision For Danica, it was pointed out clearly that any decision to take on NASCAR would be greatly based on how it would benefit her financially. That article provided the following Danica Patrick quotes:

NASCAR has so many viewers and so many partners. There are lots of options [for drivers] inside and outside the car. And it looks like fun. Oval racing always is fun. It’s kind of like the Indy 500 event weekend [each race.]”

Danica is ready for NASCAR racing, but is NASCAR ready for the brashness and “branding” that is Danica?

Patrick continued, “The most important thing is to put myself in a situation where I can win as many races as possible, run up front, and be competitive. There’s also the brand side. Just being able to make the most of it as an athlete and endorser of products by gaining exposure and, in due time, exploring things outside of racing.”

Clearly, for Danica racing might be racing, but… it’s a business for her as well!
And how Danica is conducting her business and developing her “brand” is a question that NASCAR and its fans will have to decide whether they’re ready for. Never before has this series, with its short list of females that have competed at the sanctioning body’s highest level, ever experienced a lady with the fire and temper that Danica has at times exhibited during her IRL career. Likewise, no driver, male or female, has so blatantly marketed his or her sexuality like the petite and attractive Patrick.

More than once Patrick, regardless of her finishing position in a race, has garnered the largest share of publicity after altercations with fellow drivers. Perhaps her most memorable incident actually happened following a practice session, with her temper boiling over at Mid-Ohio towards fellow female driver Milka Duno in the pits. During that public display of anger, a simple disagreement turned into a shrill yelling match between the two women as well as full-fledged entertainment for sports broadcasts nationwide. No punches were exchanged in last July’s incident, but Milka did make a couple of futile attempts to snap a towel at Patrick’s face in a YouTube clip viewed by over half a million.

Perhaps stock car racing and NASCAR could survive and even thrive in a “catfight” between Danica and a fellow female competitor (if there was one), but the fiery driver does not limit her challenging and confrontational antics to those of her own gender. In June of 2007, Danica was brazen enough to confront 2005 IndyCar Series Champion and Indy 500 winner Dan Wheldon following an on-track incident and got physical, grabbing and shoving her rival in the process. Wheldon, to his credit, did not retaliate physically.

Then, too, there was the infamous “High Noon” stroll down pit lane at Indianapolis during last year’s 500 after tangling with Ryan Briscoe in a pit road incident. The visibly angry Patrick appeared ready for battle with the Penske driver; however, IndyCar officials ultimately prevented her from entering Briscoe’s pit area before any confrontation could occur. Still, Patrick’s pit road display remains THE story of the 2008 Indianapolis 500.

So far, Patrick has been able to get away with her temper tantrums. But would the result be the same should she compete in NASCAR? Not unlike the IndyCar Series, tempers do from time to time turn physical in stock car racing — but rarely does either driver allow another to manhandle them without defending themselves. So should Danica tee-off on a fellow competitor in NASCAR, does that driver still have the unwritten physical right to defend himself… or should Ms. Patrick be exempt from retribution?

The question may seem trite and insignificant, but it is one that every driver, knowing Patrick’s past history, should consider. It is not a situation that they have probably had to contemplate in their career, yet with a brazen, confident, and successful woman in the lineup, suddenly their world could change in an instant. Just imagine, if you will, Danica attempting to manhandle a short-fused driver such as Kevin Harvick. Would such a driver be out of line to physically react, or would they be best advised to shirk away from the confrontation? Better yet, would their temper allow them to even make that decision?

A more problematic situation confronting NASCAR should Patrick become a visible part of the sports scene is also the direction her “branding” is taking. Entering a sport known for hawking its family values, it seems that Patrick has determined to date that she should sell “sexiness” as part of her national marketing appeal. Indeed, those that have seen her GoDaddy commercials could not have missed the sexually suggestive tone. In fact, the latest rumor has the 5’ 2” Patrick posing nude for the upcoming issue of ESPN The Magazine (no doubt “tastefully” done). The driver, of course, is already no stranger to such racy photographs, gracing the pages of last year’s Sports Illustrated swimsuit edition.

Nude photos in NASCAR? How is that going to jive with a sport that embraces, Mom, apple pie, and pre-race prayers?

We don’t yet know the answer, but it’s all part of the overall impact this move could bring in the coming weeks and months. At least there’s one thing we can say for sure; should Danica prove capable of competing in the Sprint Cup Series, things will be interesting… to say the least.

And… that’s my view from Turn 5.

Contact Tommy Thompson

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24-4-5
09/10/2009 08:07 AM
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Tommy, you’ve got to be kidding with this article. Good God I at least HOPE you are kidding with this article. Bringing Danica Patrick into the highest ranks of NASCAR driving would be one of the smartest moves that Brian France could make. Whether Danica is ready to jump into the Cup Series right off the bat or gradually enter into it by starting off in the Truck or Nationwide Series first is totally up to her. You talk about Danica as if she’s the only driver wanting to drive in the big league for the money that comes along with it. I’ll be the first to say that every driver in the Cup Series does what they do because of their love of the sport, but not one of them is going to turn away the money either. Your logic in this particular aspect stupifies me. Then you talk about her confronting other drivers (female or male) and how are the ‘boy’s club’ of NASCAR going to react to her. First off, I like watching a little confrontation on the track. What do we have currently; Shrub crying and running off to his trailer every time he doesn’t win, Jeff Gordon (with his helmet on for protection) shoving Matt Kenseth, oh, or Matt Kenseth going doe-eyed when Carl Edwards throws a fake punch at him, and your spoke of Kevin Harvick, oh yeah, that girly slap fight with Juan Pablo Montoya was real manly, hell, even bad boy Tony Stewart is being so politically correct these days that you just want to shake him by his back hairs and tell him to grow a new set. Speaking of which, I’m sure Danica has a bigger set than 90% of the Cup drivers. Oh, and then you have the audacity of talking about her ‘nude’ cover shoot on ESPN Magazine. Excuse me, but what do you call Dale Jr.‘s Wrangler Jean commercials with the crotch shots and ass shots of him, do you really think they aren’t supposed to be somewhat sexual to attract the female audience into buying a pair of jeans to make their man look like Jr.? And did you forget that two or three years ago Cousin Carl Edwards stripped down to his waist for an ESPN cover, showing off his six pack (well, it looked more like a twelve pack), along with his pecs; but because they are guys their commercials and photo shoots are okay? Do you really think Danica is going to be showing body parts that children don’t need to see? For goodness sakes, kids see more flesh in any of todays magazines or music video’s than what I’m sure Danica is going to be exposing. Tommy, your article sounds like you wrote it with a mindset from decades ago when women were to do only what men told them. I look forward to Danica’s fiestyness, sexiness and desire to drive the hell out of the CoT. Maybe, just maybe, the fans will get a little bit of the excitement back that’s been missing in NASCAR for the last few years.

M.B. Voelker
09/10/2009 09:39 AM
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I admit to finding the way that Dale Jr’s popularity vastly outstrips his performance bewildering, but at least Jr. keeps his clothes on.

As for physical confrontations, I think it would be highly amusing for Danica to take off after Harvick. Delana would mop the floor with her.

The drivers who don’t want to cede Danica-tantrum-response to their wives/girlfriends could try the old hand-on-the-head-at-arm’s-length trick. LOL

Seriously, as a woman, I think that if Danica tries to abuse her position by thinking that her XX-chromosome pattern gives her the right to get physical without repercussions that the male driver should be permitted to respond by physically restraining her from doing any damage.

Picking her up and slinging her over his shoulder to carry her to the Nascar hauler would be the perfect.

Johnboy60
09/10/2009 10:14 AM
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A gentleman always treats a lady like a lady, as long as she acts like a lady….when she starts acting like a man, knock her ass out just as you would do to a man!!

Gina
09/10/2009 11:53 AM
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My mother always told me “don’t start a fight if you can’t finish it”. It was good advice then and I still think it holds true. Just because Danica is female shouldn’t give her a free pass to shove another competitor. She might just bite off more than she could chew. And as for her “sexy” ads, I’m not a fan, if I’m watching TV when they come on, I switch the channel. They aren’t a lot worse though than the “male enhancement product” commercials. Hey NASCAR, that’s not family friendly either!

Bill B
09/10/2009 12:22 PM
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…yawn…
How many races has she won again?

Perhaps the fact that so many care what Danica does is more a reflection of the bad economy making it hard to lure sponsors than attaining a top notch driver from another series (like Montoya or Hornish – not that I am a fan of either).

As for her marketing approach including sex and nudity, tastefully or otherwise, I’ll be glad to check her out. It still won’t make me a fan though and it will undermine her being taken seriously as a driver.

midasmicah
09/10/2009 12:35 PM
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It’s hard to take Ms. Patrick seriously due to the fact that she’s getting more know for shedding her clothes (she does look good, check out the swimsuit issue) than driving a car. Her emergence in nas$car would be strictly for notoriety and money. Being a long time nas$car fan whose already fed up, this would be one more coffin nail as far as I’m concerned. There is no love of driving anymore. Just love of money. oh well. It was fun while it lasted. We need a real stock car series again. Not a cheap imitation of formula one.

glenn
09/10/2009 01:31 PM
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over——-rated! if she was a he we wouldn’t even discuss her. She wants respect then makes those cheesy commercials… Over—-rated!

pete
09/10/2009 03:00 PM
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A femalw driver exploiting her sexuality is not new. A couple of years ago I read a book called THE BUGATTI QUEEN, by Miranda Seymour. It’s about a French woman named Helle Nice who raced in Europe in the 30s. She even came over here and raced dirt tracks and speed bowls for a year. But she also was a nude model and a cabaret dancer. Has lots of great photos of her, Bugattis and Auto Unions.

Travis
09/10/2009 04:26 PM
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If she got physical with wimpy harvick, his wife the tough one in the marriage, would kick Danica’s booty back to Indy.

Walt B
09/10/2009 05:29 PM
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One of your poll choices should be the other driver turns Danica over his or her knee and spanks her for her tantrum

Mike-NH
09/11/2009 12:28 PM
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Translation of much of this article: you’re not sure NASCAR can handle a strong female figure, one who acts tough yet isn’t afraid to flaunt the fact she’s a lady. That’s kind of similar to the business old boys clubs having issues with female CEOs who get to their jobs by not playing the subservient roles the old boys’ secretaries did, which flabbergasted them.

The answer: I’d like to think that NASCAR is ready to be dragged into the late 20th century, but I’m not sure.

Her driving isn’t overrated – she’s won in IRL and in the top 5 in points at this time, not shabby at all.

Contact Tommy Thompson