There will be a new sponsor appearing on the side of the No. 38 Ford driven by David Gilliland this weekend at the Bristol Motor Speedway in the IRWIN Tools Night Race on Saturday.
CashCash, a short-term lender, will have its logo featured on the side of a NASCAR stock car for the very first time. The company operates in seven states all over the country. These include California, Idaho, Texas, South Dakota, Utah, Wisconsin and Tennessee. The goal of CashCash is to offer its customers responsible lending practices.
“The Bristol Night Race is always a lot of fun and really action-packed, so CashCash couldn’t have picked a better race to join us at the track,” said Gilliland, who has 18 Sprint Cup Series starts under his belt at the famed .533-mile bullring oval in a release. “I can’t wait to get that paint scheme out under the lights.”
The president of CashCash is looking forward to the NASCAR sponsorship business.
“We are excited to support David Gilliland and Front Row Motorsports in what’s always one of the most exciting races of the year,” said Eric Welch, president of CashCash in a release. “And we hope the NASCAR fanbase will take a look at us for their short-term cash needs.”