NASCAR Race Weekend Central

Joe Gibbs Racing, Mars Inc. Sign Multi-Year Extension

Fans will continue to see the iconic Mars, Inc. brands on the track in the NASCAR Sprint Cup Series as the company has signed a multi-year extension with Joe Gibbs Racing.

Mars, Inc. has been a partner with Kyle Busch and the JGR organization since coming onboard in 2008. The sponsor and driver have taken 29 total trips to Victory Lane during that time, most often with the famed M&M’s brand.

Having Mars, Inc. brands on the side of his No. 18 Toyota Camry has been an honor for Busch, he said.

“Representing Mars, Inc.’s family of brands on the No. 18 since 2008 has been an honor, and knowing they are committed to JGR for the next several seasons is awesome,” said Busch in a release. “Their support for me, my family and everyone at JGR has been incredible and this energizes me to work even harder for them and the team.”

Busch is one of the four drivers racing for the championship in the Sprint Cup Series finale this weekend at Homestead-Miami Speedway.

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DoninAjax

I wonder if Kyle making the Lucky Four had anything to do with the decision. It came out after he made it. They might say it was already decided but who would believe them?

What if MLB allowed minor league stats to be included with those in The Show. What if a New York Yankee suffered an injury in a AAA league game and missed half the season in The Show. How much sympathy would he have received from the fans?

Tom B

I always thought that NASCAR felt it was their fault KB injury was so severe because of not having a soft wall along that area of the track. I’ve seen Danica hit just as hard into a soft wall with no injuries. NASCAR made the right exception to their many rules. KB still wasn’t a shoe in with having to be in the top 30 in points before the start of the chase. The team has to work hard for it to happen.
What I don’t understand is how NASCAR picks the drivers for a drug test. With notable, champion drivers suffering from back pain to the flu almost weekly, you’re going to tell me they are not on drugs? Almendinger got screwed. And so did Kurt Busch with political correctness.

DoninAjax

I believe like a lot of people that Kyle shouldn’t have been in that race in that series. Maybe he’s not making enough from the cup ride. And now there’s the news that Brian wants to bring his brilliant chase to that series. With the emphasis on wins how many wins will the regular drivers going for the title get when the cup drivers win most of the races? The lead driver MIGHT have one win if he’s lucky.

Tom B

Did you feel that way about Dale Sr. winning all those Permatex 300 races at Daytona, that he should not be in that race in that series?

DoninAjax

You’re comparing Dale and Kyle? Wow. Back then, a lot more cars were capable of beating the interlopers. That’s why Joe Nemechek beat Dale at Loudon. Dale and other Cup drivers didn’t poach as much as Kyle does. Kyle doesn’t have to be in the car. Other drivers have won in the car. What does that say about Kyle.

Mike

From a pure product / personality standpoint, I always thought Elliot Sadler & MMs made a good pairing.

J. Smith

With or without nuts?

Carl A

I don’t see Mars getting any of my money.

J. Smith

From the cheap seats, Mars cars look like turds on the track. Way overdue for a complete make over. And too, those yellow chase car highlights on the windshields and what not look like crap. Also too, all of that pink during breast awareness month looks like crap and is way overdone. Finally leave your damn babies at home drivers. I hate babies at a race track.

brokenarrow

Kyle is a good pitchman for MARS. He has just been listed an one of the top ten in MPD voting this year and he gets a good amount of TV time. Family man, comeback kid and four-time winner this season. What’s not to like for the sponsors? Of course some of us remember that MARS was the least loyal to Kyle during his darkest days when Interstate stuck with him.

And J. Smith, babies have been a part of NASCAR since Dale Sr. hoisted Taylor Nicole in Victory Lane with his trophy wife beside him.

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