After TV ratings featured stable numbers to begin May, ratings are back on the decline.
Sunday’s Coca-Cola 600 scored a 3.2 Nielsen overnight rating. This is an 11 percent decline from the 3.6 rating the race scored one year ago.
According to Sports Media Watch, the rating ties the Bristol rating from April as the second-lowest ever for a Sunday race on FOX. The Richmond race set the record low at a 2.9 rating earlier this season.
The race ended up third highest on the list of sporting events for the weekend, trailing the NBA Playoff game on TNT and 100th Indianapolis 500 on ABC, though the event did score higher than the first Stanley Cup Final game on NBC.
FOX has three broadcasts remaining this season before NBC takes over at Daytona in July. The races at Pocono, Michigan, and Sonoma will all be broadcast on FOX Sports 1.Share this article