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(Photo: John K Harrelson/NKP)

Shoot the Daytona Clash Between the Eyes Already

If asked to explain why NASCAR runs the Advance Auto Parts Clash (Sunday, Feb. 9 at 3 p.m. ET on FOX Sports 1), perhaps the best comparison is asking why college football continues to contest (and proliferate) bowl games.

The Clash serves as a reward of sorts for the accomplishments of the past season. The best qualifiers in NASCAR get an early crack at Daytona (and a little bit of cash). They’re paired with former Clash and Daytona 500 winners that were full-time drivers in 2018. Oh, don’t forget former Daytona 500 pole winners. And did I mention drivers that made the playoffs in 2018?

It sounds an awful lot like why bowl games are needed to determine a national champion in college football… and 30 more are held to reward good seasons. You know, 6-6 seasons, and 5-7 teams with decent academic improvement…

Though the Clash, like a bowl game, is an exhibition that results in nothing but a trophy, there are fans out there that care. The Brad Keselowski fans I sat with in the Daytona grandstands at last year’s Clash (all two of them that were in our section) certainly cared their driver scored a Daytona win. And seeing as how college bowl games averaged more than 40,000 attendees a game in 2018 (paid, not seated), there’s clearly a market for said exhibitions. Speaking as a Wake Forest college football fan, I’ve traveled from Miami to Nashville since my time as a college student watching my alma mater play in meaningless exhibitions. Old Gold & Black is ever waving high.

The problem is, the positives end here when comparing NASCAR’s season-opening exhibition with college football’s season finales. The reality is, barring an act of God, today’s Clash will be run in front of swaths of empty grandstands. The field will likely struggle at times to put on any kind of show, as only 20 cars will be on track to generate the packs needed to pass at Daytona. And if the Fords get out front, just like Keselowski did in last year’s Clash or Stewart-Haas Racing did at Talladega in the last Cup plate race, the rest of the field might just bend over and take it. You know, just like they did in the 2018 Clash and at Talladega in the fall.

Opening the season in front of empty grandstands is not an image NASCAR should be happy with televising (who wants to see the World’s Center of Racing empty?) Now granted, college football contests many of its bowl games in stadiums far too big (take a gander at what the Wake Forest side of Legion Field looked like back in December’s Birmingham Bowl). But they can get away with it, because after the bowl games, college football goes away for eight long months. By the time Labor Day weekend rolls around, college football fans are foaming at the mouth and will pack the stands to see the SEC play the Little Sisters of the Poor.

It’s one thing to end on a celebratory, even hollow note. It’s another to start with one.

The Clash also faces a true identity crisis… it doesn’t have one. Since 2008, the eligibility criteria for competing have changed seven times. It’s to the point I’ve bookmarked the Clash Wikipedia page so I can more quickly fact check who is and isn’t eligible to race (kids, don’t fact check with Wikipedia at home). No wonder the field bowed into submission 35 laps short of the finish last season; it’s a race without meaning.

Perhaps the only meaning teams have found for running the Clash these days is the extra practice it provides. Just yesterday morning, when the track opened for the one Clash practice session, multiple teams opted to work on single-car runs… For a race that has no qualifying. There’s the identity the Clash seems to be missing! A race once reserved to honor pole winners, a dash for cash has turned into the Daytona 500 Invitational Practice. (Presented by Advance Auto Parts.)

Throw all those arguments out the window, and there’s still an incontrovertible fact. Just as the College Football Playoff has rendered bowl games obsolete, the reality of NASCAR qualifying in 2019 has done the same to the Clash. Namely, qualifying means nothing anymore. Why? The Cup Series starts any given weekend with 90% of the starting spots in a race guaranteed.

In 2018, 89% of Cup points races saw every entrant qualify for the feature event. In 2018, the sport’s biggest race was won by a driver starting at the back of the field. And I can’t count on my fingers and toes the number of times a Martin Truex, Jr., a Kyle Larson, or a Kevin Harvick has started in the back and found themselves in the top 10 scoring stage points by the end of the first stage. Qualifying is an exercise at this point rather than an essential part of the race weekend.

Which begs the question… why start the season celebrating it? Why not, in this cost-conscious era, cancel the first weekend of big-track Speedweeks, have everyone come in Wednesday to run practice and single-car qualifying, and leave the fans already in Florida to explore the Volusias and New Smyrnas of the region? Race fans that wet their appetites for racing after a winter break in front of packed houses with full, star-studded fields will likely be much more excited about the 500 than those who spend big dollars to sit in a cavernous arena watching a parade.

Frontstretch’s own Amy Henderson wrote as early as 2008 that the time had come to “Put this Bud [Shootout] on ice.” 

11 years of declining attendance, car counts, and TV ratings seems long enough for NASCAR to take a hint.

DAYTONA SPEEDWEEKS COVERAGE

KEITH: LOGANO LEADS LONE CLASH PRACTICE MARRED BY 4-CAR WRECK

McLAUGHLIN: DOES THE DAYTONA 500 STILL MATTER?

ALBINO: CURREY ANNOUNCES PARTIAL TRUCK SERIES SCHEDULE

KEITH: BREAKDOWN OF ARCA SEASON OPENER

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11 comments

  1. Wait till next year, the competition committee will add several floats to break up the parade.

  2. Given that Clash and Duel tickets are still over $100 in most sections of the grandstands, its understandable how they are empty for those races. Anyone who can’t afford everything will probably decide to keep their money until Sunday for the 500.

    Speaking of the Clash, looks like ole 7 time, ran out of talent again.

    • That’s what’s really sad Steve. All those seats, no fans and tickets are still $100. Hasn’t anyone in Daytona taken Economics 101? Those tickets should be so cheap that if you lived within a hundred miles of the track it would be a no brainer to go. $25 tops for all seats other than the very best (which shouldn’t be over $50). And that doesn’t just apply to Daytona, all the tracks are still over priced based on supply and demand numbers versus the price of a ticket. Geez, common sense. NASCAR seems unable or unwilling to do what needs to be done. They’ve tried everything but lowering prices to get fans to the tracks.
      Lowering the price wouldn’t help things over night but it might show dividends in 5 years. Getting people to the track is the first step. Some of them will like what they see and want to come back. If the price of tickets isn’t an impediment they will. And then they will bring non-fans with them and maybe they will like it. And so on, and so on, and so on,,,,.

  3. I see HMS focused on the pole instead of the race again. Enjoy the meaningless headlines Crooked Rick.
    At least it’s called The Clash again, they got that part right.
    Oh, and Bryan… it’s “whet their appetites” not “wet their appetites”. My editor services are 100% guaranteed or double your money back!
    Crank’em up!

    • H MS won the pole and the race. Meaningless as this race is , HMS answers to their sponsors and those sponsors got their money’s worth yesterday. Without great sponsors you run in the back of not at all. Rick made his sponsors very happy yesterday, and that folks is how the game is played to perfection.

      ,

  4. Agreed, The clash isn’t a race, it’s an extra practice session for the teams that least need it disguised as a race.

    The same could be said about the Twin 150s now that there are charters guaranteeing 35 locked in drivers. Although the 150s are actually worse. Not only are they pointless (does starting position even matter at an RP track?) but they also force teams to put their primary car in jeopardy for (arguably) the biggest race of the season.

    Still, we watch them because it’s been 3 long months since we’ve seen any action on the track.

    As for fans showing up and filling the stands,,,, if you have limited funds and you have a choice between the Clash, Twin 150s or the 500, you are naturally going to choose the 500. Those other two “races” are for those that can afford to take the whole “Speedweeks” ride. I did it once and it was cool but it was also expensive to stay in Daytona for 10 days.

  5. 20 cars might be OK at Martinsville but it looks stupid at Daytona. The inevitable wreck or two often cuts this number nearly in half and you’re left with the NASCAR equivalent of a two on two full-court basketball game.
    On a positive note, at least it’s been a few years since a two-time Series champion cheapened his legacy doing a start-and-park in this “race.”

    Of course, as I type this, the biggest waste of time known to humanity is in progress-Daytona 500 pole qualifying.

  6. Back when the Clash was TWENTY laps it was over in about 18 minutes. If it was run like that now there would be 15 minutes of commercials. and an hour lead in show with 44 minutes of commercials. I prefer to watch Lindsay’s last race over and over again.

  7. I have to agree with you, Bryan. Put this old, wounded dog down.

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