Chase Elliott has added Adrenaline Shoc sponsorship for his championship-defending NASCAR Cup Series effort in 2021, Hendrick Motorsports announced Jan. 12.
Adrenaline Shoc, in addition to being an associate sponsor, will be a primary for two races in 2021 on the No. 9 in the events at Atlanta Motor Speedway in July and Talladega Superspeedway in October.
According to a release, the sponsorship will return in a similar capacity in 2022.
“I’m very proud to welcome A Shoc to Hendrick Motorsports,” Elliott said in a team release. “It’s a great time to have a new partner come into the sport and especially to join the No. 9 team. Their excitement level is on par with mine, which is really cool to see. It’s a new brand that fits me really well and a relationship we can grow. I’m looking forward to our first race together at my home track in July.”
Elliott is coming off a five-win 2020 that saw him hoist the championship trophy at Phoenix Raceway for the first time.