NASCAR Foundation Launches Betty Jane France Humanitarian Award
The first annual Betty Jane France Humanitarian Award will recognize the outstanding charitable and volunteer efforts of NASCAR fans.
By Tony Lumbis
Toyota & NASCAR: A Strong Partnership Across All Platforms
There are very few truly excellent sports sponsorship advertising campaigns, but the Toyota “Sponsafier” program absolutely has to be included.
Regan Smith Driver Diary: Bouncing Back From Adversity & Road-Course Chances
We’ve definitely experienced some bad luck this year, but this past week at Michigan we had one of our bigger heartbreaks of the season. First, we got into Dave Blaney on pit road which caused a fair amount of damage to our Furniture Row Racing Chevrolet. It was just a matter of us taking two …
The Fast Factory to Success: NASCAR Manufacturers Developing Technology, Winning Consumers
NASCAR is the only sport which uses differentiated products as the medium of competition. Ford, Chevy, Chrysler and Toyota represent more than a decal.
Nothing but Growth for Growth Energy, American Ethanol & NASCAR
American Ethanol is something the sport of NASCAR has fully embraced in 2011.
Coca-Cola & NASCAR: An Enduring Partnership
The partnership between Coca-Cola and NASCAR is as symbiotic as it is long – stretching back some five decades right to the very roots of the sport.
Regan Smith Driver Diary: Life Since the Win & What You’ll Never Catch Him Doing
It certainly has been a really busy couple of weeks with all of the additional media obligations I’ve had since our big Southern 500 win. There have been a lot of events down here in North Carolina and I got to tour ESPN studios, which was really cool. That was something that I always wanted …
Sprint Fan Vote Sprints Towards All-Star Finish… Giving Fans Hope & Unprecedented Mobile Access
On Saturday night (May 21), NASCAR’s Sprint Fan Vote concluded with a record 2.4 million votes cast.
Sprint Cup Qualifying Rained Out at Dover
DOVER, Del. (May 14, 2011) – Qualifying has been rained out for the FedEx 400 benefitting Autism Speaks.
Freightliner & NASCAR: A Hugely Successful Partnership
The long standing partnership between NASCAR and Freightliner was recently renewed last August.
“Your Name Here” for 2: Crown Royal Contest Honors Military Heroes at Richmond
Crown Royal already knows a thing or two about heroes.
Regan Smith Driver Diary: Meeting a True Hero & Surviving Tally
We did not race this past weekend and I have to tell you, it was nice to have some rare time off where I can just relax for a couple of days. Even for holidays, my parents and family are down here so there is no traveling to worry about. We’re on the road so …