Did You Notice?… There’s more competitive teams than last year in each of NASCAR’s top three divisions? After years of declining financial opportunities, where the economy, attendance and competition all played a role, it looks like the number of sponsorships in the sport are tilting upward. Let’s take the Cup Series as an example. For …
Did You Notice? … The audience increased for this year’s version of the Chase? Homestead ratings, released Tuesday wrapped up the latest ten-race version of NASCAR’s playoff, a 3.1 Nielsen number flat year-to-year but still good enough to keep the audience rising. Yes, executives around the sport are trumpeting how much this postseason boosted interest. …
Did You Notice? … Each of the four drivers remaining would be a first-time NASCAR champion? While Joey Logano, Denny Hamlin, Kevin Harvick and Ryan Newman have had successful years before, nothing has quite prepared them for the magnitude of Sunday’s season finale. In the midst of the drama, each controls their own destiny: finish …
Did You Notice? … No drivers were penalized in Tuesday’s list of fines and suspensions doled out after the Texas brawl? NASCAR chose instead to come down hard on four crew members, all from Hendrick Motorsports whose punches were clearly captured either through photos or video footage obtained from the pit road incident. The punishment …
Did You Notice?… There’s still plenty more going on these days than the Chase? As we enter the final three races of 2014, here’s a quick look at some great stories going on that have been buried by NASCAR’s “playoffs, playoffs, playoffs…” Kyle Larson. Yeah, he was terrible at Martinsville but Larson, who has wrapped …
Did You Notice?… How ratings keep declining in this Chase? Talladega, the Russian Roulette 500-miler of the playoffs should have been a “can’t miss” race for those interested in the sport’s new format. There’s no event more unpredictable for an “elimination” event, whereby the checkered flag Sprint Cup’s postseason field was trimmed from twelve to …
Did You Notice? … Sam Hornish, Jr.’s strategy worked? His choice to run a limited schedule, in top-notch Nationwide equipment as opposed to running full-time with a struggling team paid off this week. Hornish will be the replacement for Marcos Ambrose in 2015, driving the No. 9 Ford for a Richard Petty Motorsports program that …
Did You Notice? … How much of a crapshoot Talladega makes the next round of this Chase? No one has an advantage on paper entering this three-race sprint as all 12 drivers are tied for the point lead. That means it’s nearly impossible to create a 47-point cushion, locking yourself into the next round before …
Did You Notice? … The Monster Mile is entering a crucial weekend? Lately, races at the one-mile oval have been duds; Goodyear’s tire compound, combined with a conservative mindset have minimized the yellow flags and maximized the boredom at the one-mile oval. Dover’s track used to be one of the trickiest on tour, a matter …
Did You Notice? … A difference between two leagues? The NFL, after days of pressure, one sponsor (Radisson) pulling out and a second (Budweiser) giving a veiled threat finally pushed the Minnesota Vikings to keep star running back Adrian Peterson off the field. Peterson, accused of child abuse won’t face trial until early next year …
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