Race Weekend Central

Talking NASCAR TV: Verizon Uses FOX to Work Around Sponsorship Ban

Well, we’re through pole qualifying for the Daytona 500 and the Budweiser Shootout. As your TV critic, it is my duty to look everything over and pass some judgment on it; and starting this week and throughout all of 2009, I plan on doing just that. With the departure of the Daly Planet from the NASCAR scene last week, this column remains one of a select few that touches on television’s role with NASCAR – and I’ll do my best to meet that challenge head on. As I grow into this role, I hope to be what LeAnne Schreiber is for ESPN, someone that people can come to about their issues with TV coverage and get them addressed (although Schreiber is also on the verge of leaving her post). Of course, my duties are limited to covering just NASCAR TV programming… but I hope to have the same type of effect.

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