NASCAR Race Weekend Central

Nitro Shots: Making Value Add Up For Sponsors

NHRA 2015 Pro Mod Willard Kinzer Action courtesy NHRA media

(Photo courtesy NHRA Media)

After touching upon the issue of television and ratings, let’s do a little math this week. First, some numbers for you to play with. The cost to run a competitive Pro Stock car, per Elite Motorsports owner Richard Freeman earlier this season when talking about the shortfall for defending champion Erica Enders‘s car, is $1.5-$2 …

Read more

Sign up for the Frontstretch Newsletter

A daily email update (Monday through Friday) providing racing news, commentary, features, and information from Frontstretch.com

Frontstretch